A HOLE IN ONE FOR FOX: USGA, FOX Sports reach 12-year TV deal
The United States Golf Association, the governing body of the game of golf in the United States, and FOX Sports have announced a comprehensive agreement that makes the FOX network and FOX Sports 1 the principal domestic media partner of the USGA and the U.S. Open, U.S. Women’s Open and U.S. Senior Open Championships, as well as the USGA’s national amateur championships and other live content, beginning in 2015.
The 12-year agreement, which runs through 2026, brings premier major championship golf for the first time ever to the FOX broadcast network, home to the country’s greatest sports events, including the Super Bowl, World Series, Daytona 500 and World Cup.
The agreement was announced Wednesday by USGA president Glen D. Nager and executive director Mike Davis and Fox Sports co-presidents and COOs Randy Freer and Eric Shanks.
“This is an exciting and remarkable day for the USGA, as our partnership with FOX Sports is a game-changer for our organization and for the game of golf,” said Nager. “The game is evolving and requires bold and unique approaches on many levels, and FOX shares our vision to seek fresh thinking and innovative ideas to deliver championship golf. This partnership will help us to better lead and serve the game in new and exciting ways.”
Under terms of the newly executed agreement, the USGA and FOX Sports will deliver a total of 146 hours of championship golf, including a minimum of 70 cumulative hours of live event coverage of the three Opens, making the game compelling, dramatic and fun for an expanded audience. In addition to the rights to the U.S. Open, U.S. Women’s Open and U.S. Senior Open Championships, FOX Sports will also be home to the USGA’s national amateur championships and international team competitions, delivering a minimum of 76 hours of live broadcast coverage across its sports platforms, including FOX Sports 1, America’s new sports network, launching Aug. 17.
“It’s with tremendous excitement and pride that we’ve added events with the prestige and magnitude of the USGA’s U.S. Open, U.S. Women’s Open and U.S. Senior Open to the big events FOX Sports is set to cover for years to come,” said FOX Sports Co-President and COO, Randy Freer.
“We’re looking forward to FOX Sports becoming home to the preeminent golf championship in the world,” added fellow FOX Sports Co-President and COO Eric Shanks. “We’re committed to elevating coverage of USGA events on every level, infusing them with a new energy and innovation that will make every championship the best golf event on television.”
This new partnership with FOX Sports also includes strategic elements to help the USGA strengthen its support of the game, including:
- Integrating FOX Sports' wide array of multi-platform assets, including its soon-to-launch mobile app FOX Sports GO, and innovative production capabilities to establish the U.S. Open Championship as the world’s best golf telecast;
- Elevating the visibility of the USGA’s amateur championships and delivering unique storytelling to celebrate the amateur game;
- Transforming U.S. Open Week into a powerful showcase and entertaining celebration of the game of golf;
- Developing unique initiatives to enhance the USGA Member experience and help grow the Association’s membership community; and
- Providing significant promotional support to showcase and advance the USGA’s core services to the game, including the Rules of Golf and Amateur Status, Equipment Standards, Handicapping, the USGA Green Section and the USGA Museum.
“We are thrilled with the commitment that FOX Sports has made to the USGA, our national championships, the strategic growth of our organization and to the game,” said Davis. “This partnership represents a promising new future for both organizations that will be marked by broadcast innovation, new approaches and fresh thinking. We could not be more energized by what we will be able to accomplish together to make golf better, both now and for future generations of players and fans who love the game.”
Financial terms of the agreement were not disclosed.