Charlotte, N.C.-based Christian broadcaster Bible Broadcasting Network will pay $2 million to buy its way into the St. Louis market, All Access reports.
BBN has agreed to buy 5,000-watt Christian talk station KJSL (630 AM) from Crawford Broadcasting, which has owned the station once known as KXOK since 1994.
According to the application submitted to the FCC, KJSL will operate as a satellite of BBN's Charlotte, N.C. flagship station, WYFQ. It's not immediately clear what will happen to the local programs now aired on "Truth Talk 630," but given the information in the filing, it would appear they are not long for the air.
BBN has a limited presence in the Tri-State at present; the network owns two low-power FM translators in Jasper and Washington, Ind.; both operate on 89.7 FM. The purchase of KJSL would expand BBN's reach in this region significantly, as KJSL's website boasts of its vast coverage area: "KJSL radio 'Blasts' the truth to half of Missouri, half of Illinois, with tips of Kentucky and Indiana."
Stay tuned ...